An observable trigger
Something has to start the work. A funding filing, a phase change, a meeting on the calendar, an inbound email. If nobody can say what sets the work off, it cannot be automated reliably.
Workflows
Which commercial workflows are worth automating first?
Start with a workflow that has three things: a trigger you can observe, a decision someone on your team already makes, and an output someone already reviews. Work that meets all three can be automated and checked. Work that meets none of them is a poor first candidate, however appealing it looks.
Selection
What makes a good first workflow
A good first workflow has an observable trigger, an existing decision, an existing reviewer, and a cost you already feel.
A decision someone already makes
Automate a judgement your team is already making, not one you would like to start making. The existing decision gives you a standard to check the output against.
An output someone already reviews
There has to be a person who reads the result and can say whether it is right. Without a reviewer there is no approval step, and no way to know the workflow is working.
A cost you can already feel
Pick work your team currently does slowly, inconsistently, or not at all because there is no time. That gap is what makes the first workflow worth the setup.
What to avoid
Poor first candidates
Some work is a bad place to start, even when it is the work that frustrates people most.
Work with no clear owner
If nobody owns the output, nobody will review it, and unreviewed output does not get used.
Judgements your team has not settled
If two experienced people on your team would answer differently and neither is wrong, the workflow has no standard to meet yet.
Anything that goes out unreviewed
ARIA stages work for approval by design. Work that would need to send without a person reading it is the wrong place to start.
Available now
Ready made workflows
These run on ARIA today, and each one stages its output for a person to approve.
- Market and intent signal monitoring, running continuously
- Signal to lead, from monitored signal to sourced brief and drafted outreach
- Meeting preparation
- In meeting intelligence
- Post meeting debrief
- Contextual email replies
- Live battlecard generation
- Slide deck generation
Work outside this list is built as a customer specific workflow on the same platform. See the ARIA platform for how ready made and custom workflows share one reasoning layer.
FAQ
Questions buyers ask
- What are the best AI workflows for life sciences commercial teams?
- The ones with an observable trigger, a decision your team already makes, and an output someone already reviews. In practice that usually means signal monitoring, account research and brief preparation, meeting preparation and debriefs, and drafting work that a person reviews before it is sent.
- How should a commercial team select its first workflow to automate?
- Pick the work that already has an owner, already has a reviewer, and already costs the team time. Avoid starting with work where two experienced people would reasonably disagree about what good looks like, because there is no standard to check the output against.
- What should a team not automate first?
- Work with no clear owner, judgements your team has not settled internally, and anything that would need to go out without a person reading it.
- Can we build a workflow around our own process?
- Yes. Customer specific workflows run on the same platform and the same shared reasoning layer as the ready made ones, so a custom workflow reads the same account context rather than starting from an empty system.
Put ARIA on your accounts.
One workflow, your systems, your team's approval. Book a short walkthrough and see your first pass.